Choosing a social media tool can be tricky. Let’s look at “Sprout Social vs Loomly” to find out which is best for you.
Social media isn’t just for sharing pictures anymore. It’s super important for businesses, freelancers, and anyone who wants to get their message out there. The right tool can help you do that, and that’s why we’re talking about Sprout Social and Loomly today.
Sprout Social has been around for a while. It’s known for giving really detailed reports and having lots of features. Big companies and teams like it because it has everything they need.
Loomly is newer but has become popular quickly. People like it because it’s easy to use and offers helpful content ideas. It’s a good choice for beginners or those who don’t want to spend too much.
Both tools have their own strengths. It’s all about what you need, your team’s size, and your budget. We’ve looked at everything they offer, from how they work to how much they cost. Our goal is to help you figure out which one is best for you.
So, if you’re new to social media or you’ve been at it for years, keep reading. By the end of this guide, you’ll know more about what Sprout Social and Loomly can do, and you can decide which one fits your needs.
Table of Contents
User Interface and Experience
When picking a tool to help manage social media, how it looks and feels is super important. We all want something that’s easy to use and understand. So, let’s talk about the user interface and experience of two big names: Sprout Social vs Loomly.
Sprout Social: Have you ever used a tool and thought, “Wow, this looks cool and is easy to use?” That’s what many people feel when they open Sprout Social. It has a stylish design that makes you want to dive in. Everything is where you expect it to be.
So, even if you’re new to managing social media, you won’t get lost. One of its standout features is the Smart Inbox. Imagine all your messages from different social media in one place! But, with so many things you can do on Sprout Social, it might feel like a lot at first.
Loomly: Now, imagine walking into a room where everything is neat and in its place. That’s Loomly for you. It’s simple and clutter-free. You can quickly figure out what each button does. One of the best things about Loomly is its calendar. You can see all your planned posts in one view. But, some folks who want more advanced stuff might feel Loomly is a bit too simple.
When we put Sprout Social vs Loomly side by side, it’s like comparing apples and oranges. Both are fruits, but they taste different. Sprout Social is for those who like a tool that can do many things and look good doing it. Loomly is for those who want to get things done without any fuss.
Features and Functionality
Choosing the right social media tool can be tough. Let’s break down the features of Sprout Social vs Loomly to make the choice easier for you.
What Sprout Social Offers:
- Schedule Posts: Plan your posts in advance to keep your audience engaged.
- Deep Data: Understand what your audience likes and dislikes.
- Chat Tools: Talk to your followers, from comments to private messages.
- Team Tasks: Give tasks to your team so everything gets done on time.
- Edit Pictures and Videos: Make your photos and videos look great before sharing.
- Listen to Chats: See what people are saying about your brand.
- Connect with CRM: Work with your customer tools in one place.
Loomly’s Cool Features:
- Simple Calendar: See your posts and change them easily.
- Get Post Ideas: Loomly suggests topics that your followers might like.
- Set and Forget: Make rules for when and how to post.
- Work Together: Your team can work on posts together, from start to finish.
- Manage Ads: Create ads and track how they’re doing.
- Easy Approvals: Make sure every post looks good before it goes out.
- Stay Updated: Get reminders so you don’t forget anything.
Comparing Sprout Social vs Loomly, both have great features. Sprout Social is all about understanding your audience with data and staying engaged. Loomly makes team collaboration and planning easy.
Integration Capabilities
When we talk about social media tools, we want them to play nice with other apps and services we use. This is called “integration”. Let’s dive into the integration capabilities of Sprout Social vs Loomly to see which one comes out on top.
Sprout Social: Sprout Social is like that kid in class who gets along with almost everyone. It connects with a bunch of social media platforms. That means you can manage Facebook, Twitter, Instagram, and more, all from one place. Cool, right? But that’s not all.
Sprout Social also teams up with other tools outside of social media. Think of apps for customer service, analytics, and even e-commerce. So, if you’re a business with many tools in your toolkit, Sprout Social can be a great connector.
Loomly: Loomly keeps things simple, but that doesn’t mean it’s left behind in the integration game. It also links up with major social media channels like Facebook, Twitter, and Instagram. Plus, it has a special connection with Google Drive, Dropbox, and even Slack. This means if you work with a team and use these tools, Loomly makes sharing and communication smooth.
However, when we talk about a wide range of integrations outside social media, Loomly might have fewer options than Sprout Social.
Putting Sprout Social vs Loomly in the integration ring, both have their strengths. Sprout Social is like a Swiss Army knife with many tools and connections. Loomly, on the other hand, focuses on the essentials, making sure they work really well.
Pricing and Plans
Choosing between Sprout Social vs Loomly for your social media needs? One big factor is cost. Let’s simplify the pricing for both so you can make a clear choice.
Sprout Social’s Prices:
- Standard Plan – $249 per user/month: This is good for small businesses. You get basic tools for posting, looking at data, and working with your team.
- Professional Plan – $399 per user/month: This is for businesses that are growing. You get more tools for data, reports, and even chatbots, on top of what’s in the Standard Plan.
- Advanced Plan – $499 per user/month: This is for big teams or agencies. It has special features like tracking links and a library for your digital stuff.
Loomly’s Prices:
- Base Plan – $32 per month: This is for individual marketers. You can manage up to 10 social accounts and get ideas for posts.
- Standard Plan – $64 per month: For small teams. You get tools for 20 social accounts, plus features for team checks and discussions.
- Advanced Plan – $131 per month: This is for bigger teams. It lets you handle 35 social accounts and has more advanced tools.
When you look at Sprout Social vs Loomly, both have different plans for different needs. Sprout Social charges per person using it. It’s great if teamwork is your focus. Loomly charges based on how many social accounts you manage. This is handy if you’re juggling lots of accounts.
Collaboration and Team Management
Working with a team is like playing in a band. Everyone needs to be in sync. That’s why when picking a social media tool, we need to think about collaboration and team management. Let’s see how Sprout Social vs Loomly stack up in this department.
Sprout Social: Imagine having a tool where everyone knows their part. That’s Sprout Social for you. It’s designed for teams, big or small. You can easily assign tasks to team members. Got a comment on a post that needs a reply? Assign it to Tom! Need a tweet to be reviewed? Send it over to Jenny!
With Sprout Social, it’s clear who does what. Plus, there’s a cool feature where team members can leave notes for each other. It’s like passing a secret note in class, but for work. And the best part? Everyone can see what’s going on, so there’s no confusion.
Loomly: Loomly keeps team play at its heart. It’s super easy to invite team members and give them roles. Maybe you want Lisa to only create posts and have Mike approve them. No problem! Loomly lets you decide who does what. There’s a calendar where everyone can see upcoming posts.
And guess what? Team members can comment right there, giving feedback or ideas. It’s like having a team meeting, but online. The approval workflow in Loomly is a game-changer. It makes sure everything is checked and double-checked before going live.
So, in the Sprout Social vs Loomly showdown for team magic, who wins? Both are champs in their own right. Sprout Social is all about clarity and task management. Loomly focuses on team feedback and smooth workflows.
Content Calendar and Scheduling
Planning content is like setting up dominoes. One piece after another, leading to a grand display. A content calendar helps us set up those dominoes just right. Let’s see how Sprout Social vs Loomly help us with content calendar and scheduling.
Sprout Social: Sprout Social’s content calendar is like a big, colorful puzzle. Each piece, or post, fits right where it should. You can view your content by day, week, or month. Want to see only tweets for next Tuesday? Easy peasy! The drag-and-drop feature is super handy. If you change your mind about posting something on Thursday and want to move it to Friday, just drag it over. No fuss.
Sprout Social also lets you schedule content for different time zones. If you have fans in New York and London, you can make sure they both see your posts at the best times. Plus, the built-in analytics give you a peek into which posts are stars and which need a little push.
Loomly: Loomly’s calendar is like a friendly planner. It’s clean, simple, and gets the job done. You get a clear view of what’s coming up. There’s a neat list of post ideas too, in case you’re feeling stuck. And here’s a cool thing: Loomly gives you post optimization tips.
It’s like having a buddy whispering, “Hey, maybe add this hashtag?” Scheduling with Loomly is a breeze. Pick a date, set a time, and you’re good to go. If you work with a team, they can see the calendar and chip in. And if something needs to change, Loomly sends a heads-up. No surprises.
In the Sprout Social vs Loomly face-off for content calendar and scheduling, both have their charm. Sprout Social gives you flexibility and insights. Loomly offers simplicity and helpful hints.
Analytics and Reporting
Imagine you’re a detective. You’ve got clues, hints, and patterns. You’re trying to solve the mystery of what your audience loves. Well, in the world of social media, analytics and reporting tools are your best friends in this detective game. Let’s dive into how Sprout Social vs Loomly help you solve this puzzle.
Sprout Social: Sprout Social’s analytics feels like opening a treasure chest. Inside, you’ll find colorful graphs, detailed charts, and numbers that tell a story. Want to know which post got the most likes last month? It’s there. Curious about your top-performing hashtag? Sprout’s got you covered.
Their reports are detailed. You can see which days and times your audience is most active. If you’re a numbers person, you’ll love the deep dive. Plus, Sprout Social lets you compare your performance to your rivals. It’s like a friendly race where you can see who’s ahead.
Loomly: Loomly’s approach to analytics is like a clear roadmap. It’s easy to read and understand. You get a quick overview of how your posts are doing. Thumbs up, shares, comments – it’s all there in a neat summary. Loomly’s reports are like a highlight reel. They show you the best moments and areas to improve.
If you’re new to analytics, Loomly will feel like a kind guide. It points out what’s working and what needs a tweak. And the best part? You can get these reports in your email. It’s like getting a letter from a friend telling you how you’re doing.
When weighing Sprout Social vs Loomly in analytics and reporting, it’s about preference. If you want detailed insights and love diving deep into data, Sprout Social is your go-to. If you prefer clear, simple reports that tell you the basics, Loomly is your choice.
Customer Support and Resources
Everyone needs a helping hand sometimes. Especially when using new software or facing an unexpected issue. That’s where customer support steps in. Let’s explore how Sprout Social vs Loomly back you up in this department.
Sprout Social: Think of Sprout Social’s support team as your trusty sidekick. They’re quick, responsive, and always ready to assist. Got a question? Just shoot them an email or jump into a live chat. They’re like those friendly neighbors who always have the tool you need.
Beyond just problem-solving, Sprout Social offers a vast library of resources. From how-to guides to video tutorials, it’s like a school where you can learn all about social media. Plus, their community forums are buzzing with tips and tricks. It’s like a playground for Sprout Social users.
Loomly: Loomly’s support is like a warm hug on a cold day. They’re friendly, understanding, and patient. If you’re stuck or confused, they’ll walk you through step by step. No tech jargon, just simple and clear instructions. And if you’re the type who likes to learn on your own, Loomly has you covered.
Their resource center is packed with articles, FAQs, and guides. It’s like a cozy library where every book has the answer you seek. And the cherry on top? Loomly often hosts webinars. It’s like attending a masterclass from the comfort of your home.
Comparing Sprout Social vs Loomly for customer support and resources, it boils down to personal taste. If you enjoy a large community and tons of educational content, Sprout Social is your match. If you value personal touch and a more intimate learning environment, Loomly is the way to go.
Security and Compliance
In the digital world, security isn’t just a luxury; it’s a must. Like guarding a treasure chest, your social media tools need to ensure your data is safe. Let’s dive deep into how Sprout Social vs Loomly stand as guardians of your digital assets.
Sprout Social: Imagine Sprout Social as a knight in shining armor. With its advanced security features, it’s always on the lookout to protect your data. Users can rest easy with two-factor authentication, ensuring that only you can access your account. Think of it like a secret handshake! Plus, Sprout Social is fully compliant with global regulations. That means it follows all the rules to keep your data safe.
It’s like having a rulebook that the knight always sticks to. And for businesses that need an extra layer of protection, Sprout Social offers enterprise-grade security solutions. It’s like building a fortress around your data.
Loomly: Loomly is like a watchful guardian, always alert. It uses strong encryption to keep your data locked up tight. Imagine it as a chest with a super tricky lock. Even if someone tries to peek, they won’t get far. And that’s not all. Loomly has regular security audits.
It’s like having a team that checks the walls of your castle for any weak spots. Plus, they ensure that they’re up-to-date with all compliance standards. Loomly is like a guardian who not only watches over but also learns and grows to become even stronger.
In the showdown of Sprout Social vs Loomly in security and compliance, both come out as champions. It’s like choosing between two superheroes, both equipped with their unique strengths. The decision boils down to your specific needs. Do you want a knight with a rulebook or a guardian who evolves?
Mobile App Experience
In today’s fast-paced world, we’re always on the move. We want to manage our social media just as we check our messages: quickly, efficiently, and on-the-go. So, let’s look into the mobile experiences of Sprout Social vs Loomly to see which keeps you seamlessly connected.
Sprout Social’s Mobile App: Think of the Sprout Social app as your pocket-sized assistant. It’s user-friendly and designed to give you a smooth experience. With just a few taps, you can schedule posts, reply to messages, and even check your analytics.
The graphics are clear, the buttons are easy to tap, and everything feels intuitive. If you’re someone who’s always running between meetings or juggling tasks, this app ensures your social media game remains strong. It’s like having a mini office right in your pocket!
Loomly’s Mobile App: Loomly’s app is like your travel-friendly buddy. The app is designed keeping simplicity in mind. You can draft, edit, and publish posts with ease. Plus, the notification system is top-notch. It’s like having a friend who taps you on the shoulder and says, “Hey, don’t forget this!”
The app also offers a clean view of your content calendar, so you know what’s lined up. It’s a straightforward, no-fuss approach to social media management on-the-move.
In the battle of Sprout Social vs Loomly for the best mobile app experience, it’s a close call. Both apps are efficient, user-friendly, and designed to keep you connected. The choice might come down to personal preference. Do you want an assistant in your pocket or a travel-friendly buddy?
Conclusion: Sprout Social vs Loomly
So, you’re trying to decide between Sprout Social vs Loomly? Let’s make this easy. Here’s a quick list of good things (pros) and not-so-good things (cons) for both tools:
Sprout Social: Good and Not-So-Good Points
- Good Points:
- Awesome for working in teams.
- Has cool tools to see how well your posts are doing.
- You can even add chatbots!
- Not-So-Good Points:
- It can be a bit pricey, especially if lots of people use it.
- Might be a bit tricky for new users.
- Doesn’t give many ideas for new posts.
Loomly: Good and Not-So-Good Points
- Good Points:
- Doesn’t cost too much.
- Gives you ideas on what to post next.
- Super easy to use.
- Not-So-Good Points:
- Doesn’t dive deep into post performance like Sprout Social.
- Can’t add chatbots.
- Not the best for big team work.
Now, let’s think about this. If you have a big team and love looking at data, Sprout Social could be your buddy. But if you have a tight budget and want easy-to-use tools, Loomly might be better for you.
In the end, both tools are great for managing social media. Just think about what you need most and go with that. Whatever you choose, you’re making a good choice!
Frequently Asked Questions (FAQs)
- How do Sprout Social and Loomly differ from each other?
- Both are tools for managing social media. Sprout Social is all about detailed data and suits big teams. Loomly is easy on the pocket and gives you ideas for what to post.
- Can I try them out without paying first?
- You bet! Both offer free trials for a short time.
- Are there mobile apps for these tools?
- Yes, indeed! You can find apps for both on iOS and Android.
- Which one’s easier for beginners?
- Many folks find Loomly easier when they’re just starting out. It’s simple and gives post ideas.
- Can I handle lots of social media accounts with them?
- Totally. You can manage and plan content for many accounts on both.
- Is my info safe on these platforms?
- Safety first! Both tools have strong security to keep your data safe.
- Which one has the best number-crunching features?
- If you love deep dive numbers, Sprout Social wins. Loomly has basic number checks.
- Do they play well with other apps?
- For sure! Both can connect with different apps, making your work smoother.
- Any surprise costs with these tools?
- It’s wise to peek at their websites for all cost details. But they’re usually upfront about prices. Some extra features might cost a bit more, though.
- Best for big groups: Sprout Social or Loomly?
- Big teams often go for Sprout Social. It’s got cool features for teamwork and detailed reports.
